Renowned as the ‘Smiling Coast of Africa’ and the Gateway to West Africa, The Gambia remains an attractive tourism destination given our unique geographical position and strategic location combined with our proximity to Europe and English as our official language.
The country is endowed with numerous investment opportunities in the tourism value chain. With the unprecedented increase in tourism arrival numbers over the years coupled with the robust government strategy to boost tourism and increase arrivals to half a million by the year 2020. This aspiration provides investment opportunities for further enhancement of the tourism product suite along with new investment opportunities in:
With the untapped potential in the tourism industry, there is urgent need for further strengthening of the industry with investments in the value chain. The Government of the Gambia, through the Gambia Investment & Export Promotion Agency, has a number of incentives to encourage and facilitate investments in the tourism industry, including tax breaks and allocation of land for investment under a lease scheme.